5 Steps to Creating an Effective and Entertaining Video [infographic]

The Anatomy of an Effective Video
How to Keep Your Viewers Engaged

Great videos don't just happen. They are well thought out and planned.

While all videos are a little different, certain content does well when following a tried and true formula.

Here's a five step, ironclad recipe for an effective, entertaining video that will keep your viewers engaged. Follow these steps when creating your next video and watch it go from good to great!


Interested in learning more about creating great video? You might also like:

Collaborate with a Producer

Kelly Costanzo

Kelly brought her corporate communications background and Bachelor’s degree in Communications to the team in 2011. As content diva, project manager and marketing coordinator for MCG, Kelly wears many hats in her multi-faceted role.